It is still fresh to me the first time an Instagram post of mine unexpectedly blew up. I learned that accomplishing high engagement levels is not only dependent on numbers and metrics but rather relies on how well you are connecting with your audience on a personal level. At first, I was just posting randomly and hoping for the best until I noticed the significance of good communication and adopted related strategies to increase my engagement levels. Considering how important the issue is for content creators, let’s investigate “how to boost Instagram engagement” according to my personal experience.

High-Quality Posts Boost Instagram Engagement

For content creators like me, accomplishing high engagement levels is a must, and we should do everything in our power to increase our visibility on the platform. It took me months to be able to demonstrate my talents on Instagram and accomplish high engagement levels.

Although there are numerous ways to boost your engagement on the platform, raising the quality of my content has been of critical importance in my journey as a content creator. So, let’s review how to boost Instagram engagement by enhancing the quality of your content.

1. Use Instagram’s Tools to Draw Attention

As a content creator who created content across many fields, I have learned to appreciate the tools and features of Instagram to edit my content. Without using any third-party apps, I was able to gain 300 followers in just a month, as I started to implement more emojis and gifs in my stories.

I enjoyed the results of utilizing Instagram’s editorial tools, and you can achieve the same feat by putting more effort behind your posts. As you increase the overall quality of your posts and edit your content more thoroughly, you can enjoy the same success as me.

1. Try Third-Party Apps

At one point when Instagram’s tools were not enough to create better content, I turned to Canva to implement a more engaging theme in my reels. You can reap the benefits of this move fairly quickly, as I gained 200 followers in just 2 weeks, after starting to edit my content more professionally through Canva.

Instagram Engagement: Know Your Way Around the App

As a content creator, I spent a considerable amount of time understanding how the engagement metrics work, in an attempt to fine-tune my content according to the requirements of the algorithm. I have learned that the metrics vary based on the type of content, and knowing what to do for each post allowed me to reach higher engagement levels in no time.

So, let’s review how Instagram’s post metrics work, and what you can do to utilize these metrics in your favor.

1. Different Metrics for Different Content

As you know, there are different types of content on Instagram; including reels, stories, posts, and live streams. As I increased my knowledge about how the algorithm measures the success of this content individually, I was able to increase my engagement levels by two-fold in just a few months.

For example, you can try to tailor your stories in a way that they have just the right amount of content. I have experienced that having too much written content dropped my engagement levels, whereas creating stories with easily consumable materials resulted in higher engagement metrics.

The same concept also applies to reels. As I created more engaging and concise reels, I started to get more Instagram followers, comments and interactions on my posts. You can adopt a similar strategy and enjoy a three-fold increase in your engagement levels in just 3 months.

1. Trends Are Everywhere!

In my own experience as a content creator, I have highly benefited from following current trends and concepts, and you can do the same to improve your reach on the platform. 

For instance, I published a reel with a public holiday theme on the day of the holiday, and it got 40% more views compared to my video from the day before. As you pay attention to the current affairs and trends around you, you can enjoy an increase in engagement values in no time.

Fairly Asked Questions (F.A.Q.)

1. Do I Need a New Instagram Account to Become Popular?

Not necessarily. You can always use your existing account to improve your popularity on the platform, as long as you adhere to the general guidelines that I stated above. When my account started to grow, I was already on the platform for 3 years!

1. Do I Need Third-Party Apps to Edit Posts?

Although they may be helpful, you don’t need to spend money on them initially if you master Instagram’s inherent tools. It was a long time before Instagram’s tools were enough for me to grow anymore, and I had already improved my visibility on the platform considerably by the time I needed to switch to professional tools.